Thursday, 19 March 2020

A.R. Rahman on TikTok | When you get to beat-box Rahman style on TikTok

TikTok regarding the A.R. Rahman joining TikTok and how he is collaborating with leading creators on the platform.  
TikTok allows artists and creators the freedom to connect, collaborate, and make content that everyone can enjoy. Additionally, it is an engaging, entertaining content platform for artists to find a vast audience and build momentum. Emerging musicians are using the platform to spark a career and making efforts to get their music reach the ears of potential fans.
One such music creator, born on TikTok, happens to be the first beat boxer from Gujarat. Jesus Mehta,  started learning beatboxing because his mother told him there was not enough space for a drum set in their Surat home. He practiced on his way to college while riding his bike  and posted his creations on TikTok. Today, while he has an engineering degree, Mehta wants to pursue a career in music, his first love, and the No.1 reason for this are his 954.7k growing fans on TikTok. 
To create an epic experience for TikTok born artist, the platform  planned s surprise meeting for him with his idol; A. R. Rahman. The 24year old beat-boxer had the opportunity to jam with Grammy Award winner A.R. Rahman and also interact with him.  Check out their video here: https://vm.tiktok.com/pMc4qY/

No comments:

Post a Comment