Pune, 24th May 2019: Qyuki Super Creator Madhura Bachal of MadhurasRecipe hosted over 100 fans for Angat Pangat Divas at the popular In Green restaurant in Pune and created amazing misal pav dishes for hungry patrons! Using Madhura’s special masalas, the fans not only made lip-smacking creations, but also showcased the true essence of maharashtrian cuisine to punekars.
Born from a desire to get the flavor and spirit of maharastrian fare to the remotest part of India, Angat Pangat Divas is a small, but delicious step in the vision of Madhura Bachal. Moving beyond the regular food staples, MadhurasRecipe special masalas wants to be a key ingredient in creating a diverse maharashtrian palette for all foodies, everywhere.
Over 100 fans took over the kitchen at In Green Restaurant to create delectable misal variations, which were then served to the patrons. These women share a common goal- to increase the popularity of Mahrashtrian cuisine and get everyone addicted to the taste and flavor of Maharashtrian masalas!
Speaking about the success of Angat Pangat Divas, Madhura Bachal said “Marathi cuisine is very close to my heart and these masalas are a product of that love. Misal is such a versatile dish and with this event, I am so glad me and the fans got to create a diverse range of flavors, that the foodies loved eating. I hope to do tastier and larger Angat Pangat days to carry on the traditional Maharashtrian dishes to every corner of India, and get everyone eating, cooking and loving the cuisine!”
Samir Bangara, MD of Qyuki adds, “Madhura is a driven and talented creator who wants to blend traditional and modern to give the audience recipes they can remember for generations. Angat Pangat Divas is such a unique concept which has resonated with people, and we are amazed by the turnout. We are glad that Madhuras Recipe masalas have helped these talented fans create delicious recipes!”
About Madhura :
Madhura Bachal is a culinary and gourmet chef who has a YouTube channel called Madhura’s Recipe Marathi with over 1.9 Million subscribers. Based out of Pune, Madhura’s cooking channel is one of the top cooking channels in India and the biggest in Marathi space. Her recipes suit every palate and are a hit on the internet. Her fan following extends internationally to countries such as the USA, Canada and many more.
About Qyuki Media:
Qyuki is a cross-platform media network across digital, live, TV and film founded by AR Rahman, Samir Bangara and Shekhar Kapur. The Company uses proprietary technology and analytics to discover and promote digital superstars and manages the end-to-end value chain for them across traditional and new media platforms. Recently, in association with YouTube, Qyuki launched Jammin - India’s largest digital musical property where legendary Bollywood composers and India's top internet youth icons collaborate to create original tracks. Fronted by legendary composer and maestro AR Rahman, Bollywood biggies such as Salim Sulaiman, Clinton Cerejo and Mithoon team up with digital stars SANAM, Shraddha Sharma, Maati Bani and others
In a recent ranking by YouTube India, Qyuki had two of the top 3 fastest growing channels in the country while on Facebook, its' managed talent FunkYou grew over 1500x to 7 MILLION fans in one year. Qyuki prides itself in being a creator-focused company with SANAM Band, FunkYou, Shraddha Sharma, Motorbeam, and Powerdrift being some of the largest digital brands managed by Qyuki. The Company's Agency business has also executed some of the largest branded content projects with clients like Coca-Cola, Olx, VW, Mercedes-Benz, Colgate, Moneycontrol amongst others.