National, 29 May 2019: PropTiger.com, owned by Elara Technologies Pte Ltd, which also owns Housing.com and Makaan.com, recently had the opportunity to host a team of students from Harvard Business School in Delhi-NCR for one week as part of a required first-year course at Harvard Business School called the FIELD Global Immersion. Proptiger.com was one of 157 FIELD Global Partners spanning 13 countries around the world. Together these Global Partners combined to host more than 920 Harvard Business School students in all.
“We are pleased to be working with Harvard Business School to provide students with a real-world learning experience in India.” said Dhruv Agarwala, Group CEO, Housing.com, PropTiger.com and Makaan.com. “We feel certain that the students were able to gather insights here that they would never be able to glean from a classroom discussion alone.”
The FIELD Global Immersion is a course designed to strengthen and develop students’ global intelligence – their ability to manage and operate effectively across cultures and business contexts. PropTiger.com executives had been working with the team remotely in the months leading up to their arrival in country. While here, the students pitched their ideas to the leadership team, conducted field research with consumers around Delhi-NCR and presented their final recommendations to management. The purpose of this immersive experience is to provide students with the opportunity to do real fieldwork in an unfamiliar context.
Harvard is quick to acknowledge that this important learning experience would not be possible without the Global Partners.
“We are extremely grateful to Proptiger.com and all the FIELD Global Partner organizations for all they do on behalf of our students,” saidProfessor Juan Alcacer, the faculty head of FIELD. “The students benefit immeasurably from this experience and we hope the partner organizations do as well.”
About Elara Technologies Pte. Ltd.
Singapore-based technology services company Elara Technologies Pte. Ltd is the owner of Housing.com, PropTiger.com, Makaan.com. and FastFox.com. The company provides digital real estate marketing and transactions services.
Founded in 2012, Housing.com is India’s most innovative real estate advertising platform for developers, real estate brokers, home owners and tenants. The company offers the largest selection of verified listings in India through a trained team of data collectors, analysts and auditors. The one-of-a-kind Data Sciences Lab at Housing.com analyses a significant body of data to allow buyers and sellers to make intelligent decisions.
PropTiger.com is India’s leading digital real estate advisory firm offering a one-stop platform for buying residential real estate. Founded in 2011 with the goal to help people buy their dream homes, PropTiger.com leverages the power of information and the organisation’s deep-rooted understanding of the real estate sector to bring simplicity, transparency and trust in the home buying process.
PropTiger.com helps home-buyers through the entire home-buying process through a mix of technology-enabled tools as well as on-ground support. The company offers researched information about various localities and properties and provides guidance on matters pertaining to legal paperwork and loan assistance to successfully fulfil a transaction. Since inception, the PropTiger.com team has facilitated the sales of close to 25,000 homes worth nearly US$2.2 billion.
Makaan.com was acquired by Elara in May 2015, with a vision to establish a true "marketplace" in real estate. With consumer ratings on more than 30,000 sellers, credible listings data and real-time intelligence on property search, makaan.com has quickly emerged as the preferred partner for consumers looking to rent, buy or sell a home. With its unique post-paid advertising fees model and value proposition of no upfront fees for sellers, makaan.com has grown to have more than 45,000 active sellers with over 15000 active brokers in a short span of time. makaan.com offers its online consumers the maximum property options and has become one of the largest advertising platforms in online real estate in India with 1 million residential properties listed across the country.
Makaan.com was recently selected as a runner up in the Most Innovative Platform category at a global event in the ICMA event held at Vienna, Austria.
FastFox.com is an online-to-offline (O2O) brokerage firm that works in partnership with other brokers and landlords to list residential properties online for rental purposes.
FastFox.com has pioneered the revolutionary ‘Open House’ model for rentals in India, in which a house is open for viewing by home seekers for a scheduled period of time.
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