Mumbai 7th May 2019, Mumbai, EPIC Channel, India Ka Apna Infotainment has entered into a partnership with India’s no 1 news and local content discovery platform- Dailyhunt.
Devlok Mini, Tyohaar Ki Thaali Special and Umeed India Special are among the EPIC short form properties that will be available on Dailyhunt in Hindi language.
EPIC’s commitment to create premium factual entertainment content has earned it a loyal viewer base on television. Taking that forward, EPIC is offering engaging short form content especially customized for the digital audiences in India.
The past few years have seen a rise in digital content where the viewers have had an insatiable appetite which is merely for short and snacky content. The partnership will offer scalable monetization opportunity to both the partners. As mobile content destination, Dailyhunt is the preferred partner of choice for content partners due to its ability to attract India’s regional digital audience on a massive scale with 206 Million monthly active users on the Dailyhunt group and Dailyhunt platform alone has over 153 Million monthly active users. The platform currently offers 250,000+ news and content artifacts every-day in 14 languages licensed from over 1000+ publication partners.
Speaking of this association, Aditya Pittie, MD, IN10 Media said, “IN10 Media is formed on the ideal and vision of being a creative contenthub. Every IN10 brand holds this dear. EPIC has always been driven by its goal of showcasing India through unique stories that celebrate the country. This partnership will enable these stories to spread wider and forge a foundation of several possibilities for the future. We are also exploring similar partnerships with other platforms.”
Umang Bedi, President, Dailyhunt, said, “We are excited to partner with EPIC TV and showcase the short form versions of its flagship and highly popular TV shows on Dailyhunt platform. We have a very large user base that consumes content primarily in Hindi daily. This collaboration is in sync with our content plans to offer unique, exclusive, high quality content from established content partners to Bharat”.
EPIC has an exhaustive content library across Indian mythology, food, travel, sports etc. and this varied bouquet lends itself to adaption to several types of narratives and formats across platforms. It is the only India-centric content creator that produces all its content natively inHindi.
About IN10 MEDIA
IN10 Media is a network with diverse offerings in the media and entertainment sector. With deeply entrenched roots in the creative community and a long association with premium content, the brands in its folds—including EPIC, DocuBay, and Showbox cover every aspect of the content life-cycle across platforms. Led by entrepreneur, Aditya Pittie, IN10 Media has its efforts focused on building world-class brands. www.in10media.com
About Dailyhunt
Dailyhunt is India’s #1, News and local language content discovery application which offers 250,000+ new news and content artifacts every-day in 14 languages licensed from over 1000+ publication partners. Our mission is to be ‘the Indic platform empowering a billion Indians to discover, consume and socialize with content that informs, enriches and entertains’. The Dailyhunt group has 206 Million monthly active users and Dailyhunt platform has 165 Million monthly active users. The time spent per daily active user is 24 minutes per user per dayconsuming over 15 Billion-page views of content and 2 Billion+ video views per month. It’s unique machine learning and deep learning technology enables smart curation of content and tracks user preferences to deliver real-time, personalised content and notifications.Dailyhunt app is available on Android, IOS & Windows platforms and on mobile web as well. Dailyhunt’s investors include Matrix Partners India, Sequoia, Omidyar Network, Falcon Edge and Bytedance. Do visit www.dailyhunt.in
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