Mumbai 2nd May 2019: Siro Clinpharm today announced a refresh of its core brand elements. Reflecting the growth and evolution of Siro as India’s leading CRO (Clinical research organisation), the brand elevates the focus on dependability, progressiveness, being scientific, and best in industry.
This brand refresh syncs with the next phase of Siro’s evolution. In this phase, Siro will focus on doubling the India team to 500 resources in three years, establish a strong operational presence in the US and invest heavily in technology and automation.
The new bold and vibrant logo in purple and lime green embodies the characteristics of the company’s committed team of employees. The colour is mainly used to convey credibility and evoke associations of quality, strength and steady determination. The logo employs an eye which symbolises an eye for detail, and an eye for humanity, resulting in the endeavour to achieve the highest standards in quality.
Akshay Daftary, Director, Siro Clinpharm said “We are excited for the brand refresh the company has undergone. Our refreshed logo and streamlined brand architecture convey the continuing evolution and growth of our business, and proudly display the characteristics we want to communicate to our stakeholders about our brands.
About SIRO CLINPHARM
Incorporated in 1996, SIRO Clinpharm Private Limited is a Clinical Research Organization supporting trials from Phase II to Phase IV and beyond post-launch of products. SIRO offers a range of services, from clinical operations to data services, data analytics and medical writingin compliance with international standards. SIRO has an unmatched track record, conducting more than 200 clinical projects across various geographies. SIRO has been been named ‘Indian Clinical Research Organisation of the Year’ for two consecutive years by Frost and Sullivan. SIRO was also recognized by CMO Asia as the ‘Best Clinical Research Organisation in India’.
Website: www.siroclinpharm.com
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