Tuesday 21 May 2019

Feature Opportunity - Smaaash

·         When the finest technology meets gaming
·         Best Destination to take your kids this summer vacation
·         One of the best gaming places having Oculus inspired cricket game
·         India’s biggest bowling lane operator – Smaaash
·         Great gaming at great prices
·         Smaaash, “THE PLACE” for a dose of complete  entertainment- Delicious Food, Great Music & Best of Gaming

ABOUT SMAAASH
Launched in 2012, SMAAASH is one of India's acclaimed gaming and entertainment centers that blends sports, virtual reality, music and dining into an immersive, evolved, interactive and innovative social experience for family, friends and children alike. Helmed by its creative ideator, Shripal Morakhia, SMAAASH is renowned in the field of sports simulation technology and proprietary gamification technologies such as a unique twilight bowling zone, VR Games and bike racing simulators and the go-karting tracks (in Mumbai & Gurgaon)
Being a virtual reality led entertainment gaming center - vastly credited to its in-house research and production capabilities, head mounted VR displays are used to produce games such as Walk the Plank, Finger Coaster, Jurassic Escape, Cockpit 360, etc. 
SMAAASH acquired 100% stake in BluO entertainment (a premium bowling and entertainment format) in 2017. The acquisition marked doubling the area under SMAAASH management from 276,000 square feet to approximately around 600,000 square feet in India. With its current presence in Mumbai, Gurgaon, Delhi, Hyderabad, Bengaluru, Noida, Pune, Chandigarh and 8 other cities SMAAASH is also touted as one of India's entertainment powerhouse in foreign shores with its Mall of America Minnesota launch and are soon going to open 2 new centers in Middle East countries
Apart from this, SMAAASH also acquired a 100% stake in SVM Bowling and Gaming, a popular bowling and entertainment format operated by SVM Private Limited in 2017. SMAAASH is now present in 16 cities and now has 33 centers in total.
Smaaash currently has 4 centers in Mumbai namely- Kamala Mills, Lower Parel, The Grand Central Mall Seawoods-Navi Mumbai ,Korum Mall in Thane and  Rcity in Ghatkopar.  Navi Mumbai center has around 30 games and Thane center has around 40 games.
Thane & Navi Mumbai centers have cricket which is not available anywhere else in those areas. Virtual Reality games , human claw and better quality of twilight bowling marks the USP of the centers. The centers  is also one of the best destination to hold a birthday party , corporate party and social parties while having some delicious food at Pub Exchange opened recently inside Smaaash Thane.
SMAAASH implores the child in you to joyously revel in an unmatched range of activities ranging from highly interactive sports simulators to many more thrilling and recreational attractions. Redefining sports entertainment and customer engagement with ground breaking entertainment ideas and novel dining concepts, SMAAASH has something for everyone of any age making it a perfect destination for “kids” of all ages.

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