Friday, 24 May 2019

I’m, The Centre of Applied Arts by Punam Kalra launches its Vintage Collection

Versatile and Functional – this is how we would like to describe these pieces as they effortlessly embody elements from two styles, classical and contemporary. Modern elements like clean forms, lines and facets have been juxtaposed with classical carving and detailing. The delicate palate of materials and intricate detailing bestows elegance and luxury. The combination of various materials creates a sense of wonder where the timelessness of wood and gold bring in a quality of sophistication and glamour. Each element is chosen to compliment or contrast with another and each is designed with same level of rigour, down to the smallest detail.
What- I’m, The Centre of Applied Arts by Punam Kalra launches its Vintage Collection
Price- O

n Request  
Available at:
I’M, The Centre for Applied Arts
A-15, Lajpat Nagar-II
New Delhi-110024
Tel: 011 48780006
About I’m, The Centre of Applied Arts
I`m was established in the year 1994. It started as a product design centre, the first of its kind in India. Brought to the forefront were concepts and designs which took the city by a storm-modern, post modern, playful, fun and highly stylised. These were the times of ‘same look furniture’ visible across the country. Exhibitions were held from time to time exposing the viewer to various possibilities, creativity and experimentation. A complete knowledge of materials, technical capability, zeal to continuously innovate and revolutionise design and ability to set trends has established I’m as a forerunner in the field of design with a versatility not known before. We follow the limited edition approach as an antidote to the mass produced world we live in. We promote design for design’s sake because the forces that promote mediocrity remain so powerful. Various artists are commissioned to do installations, create sculptures & paintings, revolving around concepts & themes. The emphasis has always been to create the right ambience with a combination of art & design. The USP of the store today is ‘custom designing’ and caters to a niche clientele. There has been extensive media coverage in both print and electronic of I’m and about spaces designed, the concepts introduced, the trends established. Enough interviews have taken place, I have been writing articles for newspapers and magazines. Numerous design & art shows have been organised at I`m showcasing works by various designers& artists from across the country.

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