Tarandeep Singh Sekhon:
With over eleven years’ experience in Marketing, Tarandeep has developed expertise in a wide spectrum of tasks and his hard work and sheer dedication has elevated him to the position of ‘Marketing Director’ for KidZania India, in June 2018. He extended his responsibilities from defining executing Marketing strategy for short and long term period. At KidZania India, he is in charge of Brand & Communication management, Media management, Digital Strategy, Pricing and product management, alliances, public relations and social media, which are all aimed at building affinity through advertising and marketing for various campaigns.
About KidZania India:
KidZania is a safe, unique, and interactive global indoor theme park that inspires, educates & empowers kids, helping them understand & manage their world better. KidZania was founded in Mexico City in 1997 by a young entrepreneur, Xavier Lopez, who dreamed of creating a place where kids could have fun while enjoying real-life experiences. The first edutainment centre was opened in 1999 in Mexico. As of today, KidZania is present in 24 cities across 19 countries.
In India, KidZania is operational in Noida & Mumbai.
The franchise license for KidZania in India is owned by Imagination Edutainment India Pvt. Ltd. whose share-holders are Singapore-based KidZ Inc, Comcraft Group, Xander Group, Maxfield Management Limited, owning 74 per cent of the franchise while actor Shah Rukh Khan owns the remaining 26 percent in his personal capacity.
Fact-File
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KidZania Delhi NCR
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KidZania Mumbai
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Opened
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26-May-16
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10-Sep-13
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Location
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Entertainment City, Gate No. 11, Near The GIP Mall, Noida - 201 301
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R City, 3rd Floor, North Wing, Ghatkopar W, Mumbai - 400 086
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Size
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96,000 sq. ft.
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75,000 sq. ft.
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Total establishments
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65+
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65+
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Role-playing activities
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100+
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100+
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Visitors
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10,60,000+
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22,60,000+
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Schools visited
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800+
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1,325+
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Schools visitation
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3,40,000+
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7,15,000+
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Brand partners
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31
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30
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Brand partners' establishments
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34
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33
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